Social Media: Business Benefits and Security, Governance and Assurance Perspectives
ISACA has published a white paper covering the impacts of social media; what is considered “social media”; risks, security, and privacy concerns; and other various issues concerning the business use of social media.
- Initiated as a consumer-oriented technology, social media is increasingly being leveraged as a powerful, low-cost tool for enterprises to drive business objectives such as enhanced customer interaction, greater brand recognition and more effective employee recruitment. While social media affords enterprises many potential benefits, information risk professionals are concerned about its inherent risks such as data leakage, malware propagation and privacy infringement.
- Enterprises seeking to integrate social media into their business strategy must adopt a cross-functional, strategic approach that addresses risks, impacts and mitigation steps, along with appropriate governance and assurance measures.
Read the full white paper: Social Media: Business Benefits and Security, Governance and Assurance Perspectives
ISACA is an international professional association that deals with IT Governance. Previously known as the Information Systems Audit and Control Association, ISACA now goes by its acronym only, to reflect the broad range of IT governance professionals it serves. As an independent, nonprofit, global association, ISACA engages in the development, adoption and use of globally accepted, industry-leading knowledge and practices for information systems.